Edward L. Bassin, Ph.D.

Founder, Vice President of Research and Development

Ed Bassin is the Founder and Vice-President of research and Development at ProfSoft. Mr. Bassin started ProfSoft in May 1999 with a vision for providing software and services that would help health plans, providers, and employers derive more value from existing administrative data. He currently directs the design and development of ProfSoft's suite of data analysis products, including ProfSoft Episode™ and the ProfSoft Standards and Guidelines Engine (SAGE). Dr. Bassin is a "hands on" executive working closely with both our researchers, programmers, and data analysts. 

Dr. Bassin is best known for his work with Symmetry Health Data Systems Episode Treatment Groups™. He has designed and developed ETG-based profiling systems for several vendors and health plans, and has pioneered new uses of ETG grouped data including quality of care measurement, fraud and abuse detection, and PMPM risk-adjustment.

Prior to founding ProfSoft, Dr. Bassin worked for HPR Inc. (now McKesson) in both R&D and product management capacities, where his leadership on both product content and marketing of that company's CRMS product suite helped the company become the leading provider of claims analysis software at that time. In his R&D role, he designed and led the introduction for the company's financial reporting tool, making it the most successful product introduction in the managed care division's history.

Dr. Bassin worked as Senior Scientist for ChoiceCare Health Plans before joining HPR. There he was instrumental in reorganizing data and reporting functions throughout the organization. Dr. Bassin's data analysis work was a major factor in ChoiceCare's accomplishment of being the first health plan in the country to both achieve full accreditation from NCQA and produce complete HEDIS reports from administrative data.

Dr. Bassin was awarded a Ph.D. in Sociology from Indiana University. His academic work focused on statistical methods and medical sociology. He has taught both undergraduate and graduate courses in those fields while on the faculty at Washington State University as well as publishing in both fields.